Dior Discover Content Fragrance and Makeup Mobile App
A content app featuring information on current Dior lines, products and campaigns. Called Dior Discover as the content went beyond just the products and housed all their campaign, news and fashion show content. Designed the UI and base UX for app for the iPhone.
Development sketches
Individual journey screens
Dior's range of products across makeup, fragrance and fashion is extensive. The app looked at ways of presenting this information in a structured and intuitive way. Each section acts as a "self-contained" capsule journey. The user is then free to explore all the products, inspiration and content around a product line, campaign or collection.
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